Wednesday, August 11, 2010

The measurable flame out

Unless you've been under a rock, you've heard of the JetBlue flight attendant who quit in the most awesome way possible earlier this week.  The incredible part of this story isn't the fact that this guy lived out EVERY customer facing person's fantasy, but that- in the age of social media- this affinity has a measurable result... in this case in money.  Yes, believe it or not, thousands of dollars have been raised to support the disgruntled flight attendant via Facebook.

Now we've all had moments where we want bash a client/customer, employer, business, or that snotty jerk that ruined dinner by being so rude (ahem). While we may not have a captive audience, public address system, an emergency slide, and easy access to beer- in this social world we have many amazing channels to easily flame.  The real question becomes "Should we?".  I would argue, that the greater your reach and influence the greater your responsibility to shut up and take it.


What do you think?  Do you have a calculation for the value of your social networks? Have you ever calculated the value of your endorsement/denouncement?

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